About this event
Are You Ready to Become a Climate Champion and be certified Carbon Literate?
We're facing an unprecedented global climate emergency - a situation that calls for immediate, effective, and authentic communication. If you've ever wondered how you could influence positive change, champion sustainability, and consider the climate in your marketing strategies, then our one-day course is just for you.
Designed specifically for marketers with a vision to lead change, this day-long course equips you with the knowledge and skills needed to drive climate action through your role and team.
Described by the Carbon Literacy Trust as "a really strong course, it is well tailored to the target audience, is full of inspiring examples, and engaging activities - it should lead to some really impactful action"
Course Outline:
- Morning Session:
Understanding Sustainability and Climate Change
The Sustainability Spectrum
Carbon Action: Society and government, Organisations and business, Individuals
- Afternoon Session:
Communicating Sustainability and Climate Change
Marketing Challenge: No ‘Greenwash’
Setting Sustainability Communication Objectives
Taking the Next Steps
This course is accredited by the Carbon Literacy Trust (CLT) and attendance counts towards gaining CLT certification. If you wish to do this, you will need to complete 3 hours pre-work online and submit a carbon action plan.
Tutors
Nigel Clark and Neil Wilkins
