Who is this event for?
This course is open to all marketers who are committed to making a difference whether you are seasoned or starting out. With a cap at 14 participants, we ensure a personal and immersive learning experience.
About this event
Are You Ready to Become a Climate Champion and be certified Carbon Literate?
We're facing an unprecedented global climate emergency - a situation that calls for immediate, effective, and authentic communication. If you've ever wondered how you could influence positive change, champion sustainability, and consider the climate in your marketing strategies, then our one-day course is just for you.
Designed specifically for marketers with a vision to lead change, this day-long course equips you with the knowledge and skills needed to drive climate action through your role and team.
Described by the Carbon Literacy Trust as "a really strong course, it is well tailored to the target audience, is full of inspiring examples, and engaging activities - it should lead to some really impactful action"
Course Outline:
Morning Session
- Understanding Sustainability and Climate Change
- The Sustainability Spectrum
- Carbon Action: Society and Government, Organisations and Businesses and Individuals
Afternoon Session
- Communicating Sustainability and Climate Change
- Marketing Challenge: No ‘Greenwash’
- Setting Sustainability Communication Objectives
- Taking the next steps
This course is accredited by the Carbon Literacy Trust (CLT) and attendance counts towards gaining a CLT certification. If you wish to do this, you will need to complete 3 hours of pre-work online and submit a carbon action plan.
Tutors
Nigel Clark and Neil Wilkins
