On 1 August 2021 global academic research and education publisher Cambridge University Press and worldwide assessment and education experts Cambridge Assessment came together to form a single organisation: Cambridge University Press & Assessment. We’re focused on meeting the needs of our learners, authors and customers by bringing research, teaching, learning and assessment together. We help people across the world to realise their potential, benefiting society and the planet. We exist to further the mission of the University of Cambridge: “To contribute to society through the pursuit of education, learning and research at the highest international levels of excellence”. We are a not-for-profit organisation, and our financial success is reinvested in the mission, enabling us to invest in and expand on the good we do.
Country: India, Business Unit: Education, Vacancy Type: Contingent Worker, Salary: Competitive, Advertising End Date: 2024-05-31T01:00:00, Location: New Delhi, eArcu Vacancy Reference: 4216Job Title:
Marketing Analyst & Program Manager
Department / Business Unit:
Marketing (Contingent Worker) – 12 Months Contract
Location:
New Delhi
Reports to (job title):
SVP & Chief Marketing Officer – South Asia
We are Cambridge University Press & Assessment, a world-leading academic publisher and assessment organization, and a proud part of the University of Cambridge.
JOB PURPOSE
The Marketing Analyst & Program Manager will be responsible for the following key tasks Analyzing Sales Funnels and Customer Intent for multiple products and business verticals Reporting on Marketing KPIs arising out of off line and on line initiatives such as leads, conversion rates, event outcomes, social media engagement Budget Management and tracking marketing costs, ROIs...