About the role
We’re looking for an experienced PR & Content Manager who will coordinate engaging and persuasive PR, thought leadership, and blog campaigns for our global manufacturing audiences. You are a dynamic writer with the ability to talk to a wide variety of different audiences across multiple media, capable of drawing reference and inspiration from a wide range of sources and interests.
The successful candidate will have relevant experience in a reputable agency, publication, or in-house B2B PR team and demonstrable evidence of delivering impactful, integrated campaigns which increase organic search and drive awareness and consideration.
This is a hands-on, cross-functional role that will include developing impactful communications plans, proactive storytelling to drive deeper education and understanding of our solutions and managing crisis communications issues. You will be competent and comfortable in producing communications across multiple channels including digital, social, and long-copy for offline media. The ideal candidate will work directly with internal spokespeople and senior leadership on announcements, feature opportunities, events, and broader storytelling.
This role has line management of one very competent direct report who has ownership of Domino’s digital printing PR and social media presence.
Key responsibilities
What you can expect
As a talented individual working at Domino, you can expect a competitive salary and a generous benefits package, including:
About us
Domino Printing Sciences provides advanced variable data printing expertise and reliable solutions to help the world’s manufacturers be sustainable and cut waste, while attracting, informing, and protecting consumers. Global manufacturers across the food and beverage, life sciences, personal care, agrochemical, and industrial sectors trust Domino to support them with innovative coding, marking, and digital printing solutions. Our products help ensure the success of manufacturers’ products by allowing them to create differentiated packaging, protect against counterfeiting, and ensure governmental and regulatory compliance. From best before dates on eggs, to serialised identifying codes on medicines, to batch codes on electronic components, to competition codes in confectionery, Domino helps to enable product safety, improved supply chain management, and brand protection.
We’re looking for an experienced PR & Content Manager who will coordinate engaging and persuasive PR, thought leadership, and blog campaigns for our global manufacturing audiences. You are a dynamic writer with the ability to talk to a wide variety of different audiences across multiple media, capable of drawing reference and inspiration from a wide range of sources and interests.
The successful candidate will have relevant experience in a reputable agency, publication, or in-house B2B PR team and demonstrable evidence of delivering impactful, integrated campaigns which increase organic search and drive awareness and consideration.
This is a hands-on, cross-functional role that will include developing impactful communications plans, proactive storytelling to drive deeper education and understanding of our solutions and managing crisis communications issues. You will be competent and comfortable in producing communications across multiple channels including digital, social, and long-copy for offline media. The ideal candidate will work directly with internal spokespeople and senior leadership on announcements, feature opportunities, events, and broader storytelling.
This role has line management of one very competent direct report who has ownership of Domino’s digital printing PR and social media presence.
Key responsibilities
- Researching and collaborating with in-house subject matter experts, thought leaders, and specialists, to create and curate bimonthly blog, quarterly thought leadership, and ad hoc PR content that is high-quality, authentic, SEO-ready, and differentiated for Domino’s target audiences, supporting top of funnel awareness and engagement.
- Building relationships and credibility with internal Subject Matter Experts and external thought leaders and influencers, leading copy briefings with PR agency and senior leaders, and ensuring the information capture to deliver differentiated, compelling communication output.
- Managing and prioritising multiple written content projects in a fast-paced, deadline-driven environment.
- Regularly communicating internally to share planning for upcoming projects and metrics and learnings from recent campaigns.
- Researching publications and creating media distribution lists and communications for multiple global regions using relevant software.
- Adapting messages and copy for different vertical sectors – food, beverage, life sciences, tobacco, industrial – using the correct terminology and referencing the latest industry trends and challenges.
- Ensuring all website content is optimised for SEO, including keyword research, and meta data creation.
- Producing monthly reporting with the ability to interpret data, identify trends, and to build editorial stories.
- Managing the Content Executive and Copywriter for Digital Printing and overseeing their annual objectives, training, development, and all activities in relation to creating content for the Domino DP brand.
- Writing to brand and writing style guidelines, with a defined tone of voice.
- Proofreading and editorial of marketing content.
- Occasional travel may be required (<5% of role).
- Other tasks as required.
- Efficient and engaging copy production and editing
- Self-organisation and initiative
- Creativity and proposition development
- Questioning and analysis
- Attention to detail
- Ability to engage and influence at all levels of an organisation
- Energy and urgency
- Emotional intelligence and leading by example
- Understanding and experience of writing for SEO
- Strong experience of working in a high technology or science environment
What you can expect
As a talented individual working at Domino, you can expect a competitive salary and a generous benefits package, including:
- 25 days of basic holiday, plus options to buy or sell additional days, ensuring you have ample time to relax and recharge.
- A discretionary bonus scheme, a testament to your hard work and dedication.
- Life insurance, providing security and peace of mind for you and your loved ones.
- Medical insurance with the option of purchasing a health cash plan, dental insurance, travel insurance and cycle to work scheme, ensuring your health is always a top priority.
- Join our green car scheme, a step towards a more environmentally friendly commute.
- Pension plan, starting with 8% employer contributions.
About us
Domino Printing Sciences provides advanced variable data printing expertise and reliable solutions to help the world’s manufacturers be sustainable and cut waste, while attracting, informing, and protecting consumers. Global manufacturers across the food and beverage, life sciences, personal care, agrochemical, and industrial sectors trust Domino to support them with innovative coding, marking, and digital printing solutions. Our products help ensure the success of manufacturers’ products by allowing them to create differentiated packaging, protect against counterfeiting, and ensure governmental and regulatory compliance. From best before dates on eggs, to serialised identifying codes on medicines, to batch codes on electronic components, to competition codes in confectionery, Domino helps to enable product safety, improved supply chain management, and brand protection.