Bango has continued its history of award wins at the Meffys, this year winning the Innovation in Engagement award for Bango Boost technology. This comes only weeks after Bango won the Best Alternative Payments Project at the Payments Awards, for enabling the first launch of Direct Carrier Billing in India with Google Play.
Bango Boost receives Innovation in Engagement award
The Meffys are the global benchmark for commercial success and innovation across the mobile ecosystem. Hosted in London, the awards ceremony took place last week.
“We are delighted to receive this award for our unique Bango Boost technology. Bango is committed to making carrier billing truly successful for our partners by providing the smoothest payment experience possible,” said Angelica Casavecchia, Customer Success Manager at Bango. “This award is a testament to the power of Bango technology in extending app store payments to as many customers as possible, growing engagement and building stronger customer relationships.”
Commenting on the win, MEF CEO Rima said, “Well done to everyone at Bango for winning this year’s Meffys Award for Innovation in Engagement. Bango Boost is a fantastic example of how carrier billing combines with analytics to dramatically grow app store revenues and drive customer engagement.”
App developers, stores and payment providers cross the threshold into the Bango ecosystem to converge, grow and thrive.