Bailey Fisher announces experts from Dyson, ARM, Eight19 & TTP for CEO panel discussion

Bailey Fisher will host a CEO panel discussion on 7 November on taking a product to market. The panel includes Michaela Tod, Group Marketing Director New Products at Dyson, Ian Drew, EVP Marketing & Business Development at ARM & Simon Bransfield-Garth, CEO at Eight19. Discussion will be chaired by Sam Hyde, Managing Director at TTP.

This is the second in a series of panel discussions for CEOs in the tech sector. The event will address the challenges faced by CEOs at every stage of taking a product to market, from identifying a winning idea, through creating a demand for your product, to scaling up from prototype.

Michaela Tod has over 15 years experience of driving business success with disruptive products and campaigns. As Group Marketing Director of New Products at Dyson, Michaela is responsible for global product innovation strategy, and evaluating ideas for relevance, competitiveness and commercial value. Michaela will be talking about translating early ideas into business building products.


Ian Drew
is EVP Marketing & Business Development at ARM, and a key player in the team that has grown the Cambridge company into one of the great international success stories.  Previously, Ian held various executive positions at Intel Corporation in Asia, Europe and the US. Ian will be talking about routes to market, building an ecosystem to support your product, and creating demand.

Simon Bransfield-Garth is CEO of Eight19, developing next generation solar cells for emerging economies and high-volume industrial products.  Simon is adept at combining marketing, operations and technical expertise to build globally-oriented market-leading organisations. 

Discussion will be chaired by Sam Hyde. Sam is Managing Director of The Technology Partnership plc, a subsidiary of TTP Group, Europe's leading technology and product development company, and part of the team that has been instrumental in the exceptionally strong growth of the business over the past 5 years.

The event takes place at St John's Innovation Centre on Wednesday 7 November from 6pm - 8.45pm.  Networking over drinks & canapes from 6pm, followed by panel discussion and Q&A at 6.45pm. There will be further opportunity to network after the panel discussion.  Attendance at this event is by invitation.  If you are a CEO or company founder in the tech sector and would be interested in attending, please contact helen@baileyfisher.com

We are grateful to Mills & Reeve and PwC for their sponsorship of this event, which is hosted in association with St John's Innovation Centre.



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