Blendology connects with CUTEC for Technology Venture Conference 2012

Blendology’s ProJoGroup Interactive Event
Solutions to enable delegate networking with ’tap-to-connect’ interactive
badges and voting ‘tap points’

PROJO interactive delegate badges with Blendology’s ‘tap to connect’ technology will enable over 400 delegates to maximize the networking potential during the high profile one day conference.

“CUTEC’s Technology Venture Conference is an annual forum which brings together industry leaders and aspiring entrepreneurs to discuss, debate, and explore opportunities within the high-tech clusters,” stated Bill Munday, CEO of Blendology.  “Delivering the highest level of networking opportunities for attendees during the program intensive one day conference is an essential component of this year’s event. PROJO interactive delegate badges will enable TVC 2012 attendees to quickly and easily make quality connections just by tapping their badges together and later adding them to their contacts and online networks.”

Liz Williams, President of CUTEC, commented: “TVC has become a leading conference for entrepreneurs in the high-technology sector, and it is essential for us to continue to evolve and adopt new technologies to sustain the entrepreneurial ethos of this annual event. Blendology’s ProJoGroup interactive event solution is the ideal choice for TVC 2012 as it will enable us to take the conference to new levels by enabling delegates to connect and network with others just by ‘tapping’ their badges together. We are also providing a new Showcase voting system with Blendology’s ‘tap points’ which will allow attendees to vote for their five favourite Showcase companies by simply ‘tapping’ their PROJOs on the voting posters which will be located at each Showcase stand. We are very excited about utilizing Blendology’s solutions at TVC 2012 and expect it to be an outstanding success.”

ProJoGroup professional interactive event solution consists of:

• PROJO branded interactive delegate badges with patent pending ‘tap’ technology
• PROJO ‘Tap’ Points
• Branded User Platform with user connections, timeline and ability to simply add those connections to their contacts and online networks
• The PROJO Manager Platform which illustrates PROJO connection activity and trends via a dashboard display

Bill Munday added, “Conference organisers are continually challenged to improve efficiencies and deliver improved event experiences. ProJoGroup allows event organisers to streamline event registration and provide multiple ways to engage with event attendees. In addition, ProJoGroup provides event organisers with multiple opportunities for additional revenues through sponsorship of branded PROJO interactive delegate badges and PROJO Tap Points.”

About Blendology

Blendology is an interactive event solutions company that has developed simple ‘tap-to-connect’ devices and applications that enable brand managers and event organisers to connect, engage and interact with people at events, build online communities and get a greater return from marketing spend.

Blendology’s ‘tap-to-connect’ devices and applications build direct connections between Brands and consumers and provide multiple opportunities for both offline and online engagement from a single promotional spend.

Blendology’s event solutions include ProJoGroup, designed specifically for the professional conference and exhibition market, and SoJoLife which is targeted at large scale social gatherings such as live performances, sporting and hospitality events. No infrastructure or pre-registration is required – it simply works.

Established in March 2011, Blendology is a privately held company with multiple patents filed for its ‘tap’ technology and business model. For more information, visit www.blendology.com.

About CUTEC

Cambridge University Technology and Enterprise Club (CUTEC) is a leading student-run organisation that seeks to nurture and enhance the entrepreneurial spirit amongst academics and students.

Through CUTEC, members can connect with their peers, and with the wider business community, including industry experts and potential investors. CUTEC hosts a wide range of events, including talks, panel discussions, workshops, mentoring and networking sessions, helping members to acquire the necessary business insights, knowhow, soft skills and connections to make their visions happen. For more information, visit www.cutec.org.

About Technology Venture Conference (TVC)

Every year, CUTEC organises the Technology Ventures Conference (TVC), one of the world's largest student-led entrepreneurial conferences. The conference attracts more than 400 delegates from the UK, Europe and further afield, and the 2012 TVC conference will tackle the theme "Innovation in an Uncertain World".

With keynotes from David S. Rose, the patriarch of Silicon Valley and Julie Meyer, the most active technology investor in Europe, panels on cloud technologies, global investment, cleantech and healthcare innovation and exhibitions of both cutting edge startups and established Cambridge technology companies, the 9th annual Technology Ventures Conference is a must for anyone with an interest in technology entrepreneurship.

Date: June 22, 2012, 08:00 - 18.20
Venue: Robinson College, Cambridge
For more information please visit www.tvc2012.cutec.org

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