Lauterbach to exhibit software debug technology at National Electronics Week

Software debug tool provider, Lauterbach have announced that they will be exhibiting at National Electronics Week (NEW), due to take place at the Birmingham NEC, 18th - 19th April.

Lauterbach will be demonstrating a range of powerful hardware assisted debug technologies that enable engineers to accelerate product development and reduce risk of failure in the field.

"Our main focus will be on explaining how higher end tools such as those from Lauterbach can make better business sense," said Barry Lock, UK Manager of Lauterbach.

"There are lower cost and less capable tools that engineers can use, but so often these prove to be a false economy. The more powerful tools will help to quickly locate bugs and bottlenecks in the code, helping to keep expensive development time down to a minimum and also ensuring optimum performance and reliability from the software. Debug tools can have a big influence on the commercial performance of a development project - this is what we'll be highlighting."

German based Lauterbach had a turnover in excess of $90 million worldwide during 2011 and has seen its customer base grow year on year. Recognised for both engineering excellence and exceptional technical support, Lauterbach tools have become a favourite with many hi-tech engineers. Lauterbach tools support more than 3500 microprocessors and all known ARM Cores, covering products from over 75 silicon companies. The quality and capability of these tools enables engineering teams to develop robust code whilst minimising development time lost to debugging.

An expert engineer will be available to discuss the latest developments in debugging technology, such as 'multi-core', 'high speed trace', 'long term trace' and energy profiling. There will also be demonstrations of their tools on live targets; enabling engineers to experience the power of hardware assisted debugging first hand.

“Energy Profiling should be of interest to engineers working in the development of battery powered devices,” said Barry Lock. “Software performance can have a big impact on power usage and this tool helps extend battery life and reduce battery size. In a high volume product, this approach can save a lot of money.“

National Electronics Week describes itself as the UK’s only dedicated event for the electronics industry. Spanning sectors from design to final manufacture, this event offers engineers an ideal platform to source products and services related to electronics design and manufacturing. The 2012 NEW will form part of the UK’s largest manufacturing event running alongside another 7 industry events spanning more than 37,000 sqm of space and giving engineers the opportunity to see around 1,000 exhibiting companies.


About Lauterbach
Lauterbach is the world’s largest producer of hardware-assisted debug tools. Its engineering team has more than 30 years of experience in making world-class debuggers and emulators. The company attaches great importance to very high technical standards and only the latest development methods are used. This sound technical know-how has a high priority in the sales, support and training departments contributing to the technical expertise that is highly regarded by their customers across the world. www.lauterbach.com

 

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Lauterbach Contact:
Barry Lock, UK Manager
E-mail: barry.lock(at)lauterbach.co.uk
Tel: +44 (0)1256 333 690

Media Contact:
Richard Blackburn, Energi Technical Limited
richard(at)energi-tech.co.uk
Tel: +44 (0)1603 436078



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