Chris Dunn Consulting writes:
Contrary to popular misconception:
- Business development is not the same as sales
- Nor is it marketing
- Business development is not mergers and acquisitions
- It is also not continuous improvement, total quality management or Kaizen
So, what the heck is it?
Here's our definition:
“Business development is the process of identifying and implementing value creation opportunities to generate long-term growth within and between business organisations”
What's yours?
If you are working in business development, you are by definition working on the future and are therefore part of the long-term success of your organisation.
For more information, please read our latest article
https://www.chrisdunnconsulting.co.uk/what-is-business-development/
If you need support with your business development from an external consultant, please don’t hesitate to Contact Chris Dunn Consulting.
Tel: 07927 638711
Enquiries@chrisdunnconsulting.co.uk