Display network venture gets veteran industry CEO


18-05-2006

Display networking company Newnham today announced the appointment of Hamid Farzaneh as its new President and Chief Executive Officer, a key step in the company's plans to commercialize its broadly applicable virtual graphics card technology.

Farzaneh brings extensive digital display industry experience to Newnham as well as proven expertise in guiding high-growth technology start-ups.



Farzaneh joins Newnham at a time when the company is looking to accelerate market penetration, partner with leading PC and display companies, and establish its network in, video out (NIVO) virtual graphics card technology as the de facto standard for enhanced PC display connectivity. In April, the company debuted its first product, USB NIVO, a virtual graphics card that enables computers to connect to multiple monitors via USB 2.0.



"Hamid has an ideal blend of industry expertise and leadership savvy for this moment in the company's growth," said Martin Gibson, a Newnham board member and Partner at Atlas Venture.



"He is the strategic addition that the company needs to build a strong global team and enhance the company's market position internationally."



"Hamid's job will be to realize Newnham's potential in what looks to be a very exciting growth market - and I believe he brings the industry and customer knowledge, and operating experience necessary to get that job done," said Mark Evans, Newnham board member and General Partner at Benchmark Capital.



Prior to joining Newnham, Farzaneh served as Executive Vice President of Sales and Business Development for San Jose, Calif.-based Silicon Optix Inc. Before that, he co-founded Motion Sense, a MEMS controller startup in the Bay Area, and also served as executive vice president and COO of Genesis Microchip, where his leadership helped transform the company from an engineering-driven, high-cost, niche-market enterprise into a dominant chip supplier for the desktop and home digital display market, resulting in a successful IPO.



"The digital display business is a great place to be right now. Newnham's virtual graphics card and connectivity technology have the potential to dramatically expand display versatility and usage models. I'm looking forward to the challenge of establishing the company's groundbreaking technology as a de-facto standard in this market and I am proud to work with and grow this creative and talented team," Farzaneh said.



Earlier in his career, Farzaneh was the vice president of marketing and sales at ASAT, and also held marketing and business development positions with National Semiconductor Corp. He earned his Masters of Engineering degree in Mechanical Engineering from Institut National des Sciences Appliques in Lyon, France, and his MBA from Golden State University in San Francisco.



Farzaneh will be based in Newnham's recently opened Palo Alto, Calif., office. He takes over the CEO job from Michael Ledzion, who remains as the company's Executive Vice President of Business Operations. Ledzion will manage the Cambridge office and oversee the expansion of the local engineering team.



About Newnham Research

Newnham Research is a software and semiconductor company founded in 2003 to enable flexible connectivity between computers and displays. Newnham's technology solutions allow any number of monitors to be connected to a single PC, either wirelessly or by wire, and computer displays to be networked over long distances from the source. Newnham's venture backers include Atlas Venture and Benchmark. The company has offices in Palo Alto, CA and Cambridge, UK, and representation in Japan.





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David Rodewald

The David James Agency

805/494-9508

805/428-6346 - cell

david@davidjamesagency.com

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DisplayLink is a fabless network graphics semiconductor and software company, formed in 2003 to develop and exploit methods of delivering content to multiple flat panel displays from a single computer with the view that this technology could lower the costs of computing and thus make information technology much more widely available in developing countries.

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