WaveFX writes:
Our final job in 2016 is always the local school nativity to raise funds for the PTA and there is no better way to end a year than to film 90 seven-year-olds belting out 'Little Donkey' (I think I may have seen Adrian weep a little).
In contrast the day before we live vision mixed and streamed 15 separate “Rogue One” press junkets with Forest Whitaker from a London hotel suite to Facebook (a very different day).
2016 saw webcasting become the norm at events and conferences rather than the bolt-on it once was. We’re also now regularly live streaming events purely for the internet that have no physical audience.
Facebook LIVE has taken the industry by storm. Launched in March 2016, it now equates for over 50% of what we do. Facebook allows an event to reach a potentially huge audience as it’s very much a natural sharing platform with high user engagement.
Some stats (we always need more stats)
1. By 2019, online video will be responsible for four-fifths of global Internet traffic.
2. Video quality is the most important factor for 67% of viewers when watching a livestream broadcast.
3. 78% of online audiences are already watching video on Facebook Live. 90% think video quality is the most important aspect of Facebook Live videos.
Source: Livestream and New York Magazine Survey
Private streaming via our bespoke microsite is also on the rise, primarily because it’s secure but also because it allows viewer interactivity, to ask questions and take part in polls etc. view a demo here.
Finally we were really pleased to win several national awards this year including best event technology and the best UK streaming company. To be honest we’re more than pleased (again I think I may have seen Adrian weep a little).
So if you’d like to discuss your latest webcast, event or video project please do call WaveFX 01223 505600 or email hello@wavefx.co.uk
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