Un-creative thinking is learned. The question is, can we unlearn it? In this interactive, marketing-focused workshop, Creativity Director Chloe Ambrose will explore why we need to invest in creative thinking and where we can get started.
With 70% of employers saying creative thinking was the most in demand skill in 2024, creativity is clearly going to be what keeps organisations in the game. Knowing what makes a ‘good idea’, however, is becoming harder to distinguish - with much marketing and advertising offending their audience or failing their goals. Cannes Lions International Festival of Creativity also shared that 43% of creatives find making a case for creativity very challenging, hindering brands from embracing more originality.
So, how can we unblock creative thought and foster better ideas? Join us to learn practical techniques for revitalising creativity in yourself and in your team, while getting a taste of Chloe’s wider services of steering the creativity of brands and replenishing the creativity of marketers.
Who is this workshop for?
💡 Marketing and communication professionals.
💡 Organisations who prioritise innovation.
💡 Business owners looking for new ideas.
💡 Anyone keen to embrace more originality.
About Chloe: See Chloe's profile on LinkedIn.
Venue details:
- Venue: The Luminosity and Encryption Rooms, The Turing Locke Hotel, 47 Eddington Avenue, Cambridge CB3 1SE (click on the webpage and scroll down for map/what 3 words). The rooms are on the right hand side of the reception and co-working area.
- Parking: Free parking at Madingley Road Park and Ride, a 10-minute walk away. There is 90 minutes free parking at Sainsbury’s at Eddington, after which you’ll need to pay by app. A map can be found here.
- Bus: The University U Bus from the City Centre serves Eddington.
Date / time: Thurs 30th Jan, 9.30am – 11.30am.
To book:
- Cambridge Network members: £20+VAT (check for membership in our Directory).
- University of Cambridge and Anglia Ruskin University current staff and students: £20+VAT attend at members' rates
- Non-members - £30+VAT
- No refunds for cancellation within 5 working days of the event, or for non-attendance.
