Cambridge Judge Business School are currently inviting project proposals for The Cambridge Venture Project - an ideal opportunity for your business to benefit from fresh, unbiased and objective market research evaluations from world-class MBA students.
If you fall into one of those categories, we would be delighted to talk more with you about this opportunity.
Who will be working with you?
Once your project is selected, you will be allocated a team of five MBA students. Our students are professionals with an average of seven years work experience, from over 40 countries. Our cohort represents a wide range of sectors and job functions, and all students have excellent business and academic references.
If you would like to see some examples of projects completed last year, their impact and feedback, please take a look at our selected CVP case studies.
Who should apply?
Your company should be a growing company and have at least four employees and a product, treatment or service for which you may want to:
• investigate market opportunities for a new product, service or treatment
• evaluate consumer behaviour and competitive forces in relation to these, using qualitative and quantitative analysis techniques
• generate insights into potential strategies, opportunities for commercialisation and possible routes to market
• pivot and enter a different market segment or geography
We often work with companies outside of the Cambridge area, provided they are able to have regular contact with their CVP teams in Cambridge and are able to attend the final CVP presentation in person.
Project details
• The CVP will run during the Michaelmas Term, from October to December 2022.
• CVPs are supervised by Cambridge faculty.
• As a client, you will be required to attend an hour-long final presentation between 5-9 December 2022.
• Clients also own the IP of the findings.
• Students have signed an NDA with CJBS and are not able to sign an NDA with clients.
• No fee is charged other than project expenses.
Interested?
Submission deadlines
• Recommended deadline - 15 August 2022
• Final deadline - 5 September 2022
Submit a proposal here
If you have questions about or trouble filling out the form, please get in touch: mbaprojects@jbs.cam.ac.uk