Co-organised by Conference Cambridge, the official free venue finding service for Cambridge University and the Colleges, and KenesUK, a leader in professional congress organisation, the session- held at Homerton College - provided key pointers on how working closely with various agencies can ensure a revenue stream for events.
In today’s market, partnerships go a long way to help ensure a healthy bottom line for a conference or meeting. The session covered the wide range of potential support from public partners such as government agencies and funding bodies to private groups including hotels,
venues, suppliers, and consultancies. It also included how to identify possible partnerships, assess risk, understand responsibilities and initiate, consolidate and evolve relationships over the long term.
Judith Sloane, Assistant Manager at Conference Cambridge said: “This seminar complemented perfectly the recent launch of our Cambridge Ambassador Programme, which offers help and support to people in business and academia who are bidding to bring their association events to Cambridge. We have recently launched our online Ambassador Toolkit, a new source of help offering marketing resources, checklists and top tips to assist anyone considering a Cambridge event.
Conference Cambridge was established in 1998 and represents 36 venues including 28 Cambridge colleges, as well as University sites, Faculty buildings, Cambridge University Press and the Møller Centre. A total of 550 function rooms and 6500 bedrooms are available.
*******
Conference Cambridge: telephone 01223 768740. www.conferencecambridge.com
__________________________________________