Speakers include social media expert Sue Keogh of Sookio, who will be talking about how social media has become an essential part of crisis management for your business. How can you use it to your advantage, to take negative sentiment and turn it into something positive? How can you regain control of the narrative so you can get across your side of the story?
Paul Casciato of Cheary & Gallagher Media Consulting will explain how to create a crisis communications plan and deliver it when the wheels come off. How do you plan for the unforeseeable future emergency? Who leads your communications when the media is baying at the door? How do you assess your business for potential areas of customer or investor unhappiness?
The event takes place from 8am-10am at The Hauser Forum (3 Charles Babbage Road, Cambridge CB3 0GT) .
Find out more and sign up here.
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