4K TV, also known as ultra HD or UHD, is the next generation of television picture quality, displaying four times the detail of HD.
Over the past 10 years or so, we've all been settling into the idea of HD video. Most videographers have made the switch from standard definition DV deliveries to shooting and delivering at 1920x1080 or some other HD format. But as usual, technology marches on.
Jamie of WaveFX commented “This isn’t technology for technology's sake, for example we stayed clear of 3D cameras and stereoscopic editing, 4K simply allows us to film a wide shot and create several different HD scenes from that one shot using a single camera – that’s pretty amazing and gives us the flexibility when editing to create compelling videos for our clients without the high cost of a multi-camera shoot.”
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If you’d like to discuss your latest video project please call Cambridge video company WaveFX 01223 505600 or email hello@wavefx.co.uk
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