Why we need user insights in digital product design

When designing a digital medical device, it is essential to understand what your users will expect from your product and how it will fit into their everyday routines. In a new article for International Pharmaceutical Industry (IPI), Charlotte Harris, Head of Front End Innovation, explores several research techniques to gather rich user insights for your digital product design.

Read the article online at International Pharmaceutical Industry:

https://international-pharma.com/the-importance-of-user-insights-in-digital-product-design/



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