Strict design and budget constraints were observed since the merchandiser needs to be versatile in terms of product loading to satisfy a wide variety of outlets, yet at the same time price sensitive, eye-catching and robust.
There are a number of accompanying pieces of literature and POS that will be needed to coincide with the launch and Redback are handling design, production and distribution for all elements.
Milton are an established brand offering a broad range of innovative, technically advanced, baby care products, well known in the UK and internationally.
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